📍 San Francisco & New York
There is no product, no matter how complex, that cannot be made approachable, captivating, and human.
Building a brand that resonates with audiences means building something human—something that speaks to people and meets them where they’re at. I specialize in making complex topics and product offerings understandable and relatable to consumers, whether they be deeply technical like blockchain, Web3, and crypto or nebulously open to interpretation like film, design, or fashion.
What I do best:
- Build brands from the ground up
- Assist marketing teams with streamlining or redefining their existing brands
- Content, social, and product marketing strategy and development
- Creating GTM strategies and language for consumer and business-targeted blockchain products
- Copywriting across industries like blockchain, fintech, film, consumer apps, and anything else you can give the opportunity to learn about (I love an adventure)
Examples of my work
Onramp Invest: Identifying, building, and growing an early-stage brand
Onramp Invest: Identifying, building, and growing an early-stage brand
Director of Marketing
Beyond Studios: Marketing a brand new merch vertical to the right people
Beyond Studios: Marketing a brand new merch vertical to the right people
Copywriting and Brand Development
Wonolo: Speaking to and inspiring both sides of the workforce
Wonolo: Speaking to and inspiring both sides of the workforce
Copywriting and Content Strategy
Voyager Digital: Using content to capture the crypto moment
Voyager Digital: Using content to capture the crypto moment
Copywriting and Content Strategy & Development
A Curious Idol: Bringing a lost icon to life
A Curious Idol: Bringing a lost icon to life
Film marketing and production
Articles on blockchain education
Articles on blockchain education
Copywriting and education
Resume
Want to start a project with me?
Get in touch → Charlotteksiller@gmail.com